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easyDNA, the international DNA testing company, has entered the Asian market for the first time with its expansion into India. Sydney, AUSTRALIA - 01/06/2008 A leading international DNA testing services firms, easyDNA, has entered the Asian market for the first time by establishing a new office in Nagercoil, southern India, to promote its range of DNA testing services including Relationship DNA Testing, DNA Paternity Testing and Forensic DNA Testing. Marking the launch of the website dedicated to DNA testing in India with an announcement, Sales and Marketing Director Andrew Alexander stated: “India is a very large country, with diverse cultures over long distances. The logistics of sample collection and delivery are often difficult and it is a new but very interesting type of venture for us. We have worked hard and are succeeding in offering our customers an excellent service in spite of these difficulties. At easyDNA we believe in providing our clients with the very highest levels of customer service, and are continually improving to achieve that.” The office staff in Nagercoil has been well trained and can offer all the information needed by clients and prospective customers, including details on how to order the test, carry out the sampling procedure and return samples to the company for testing. A comprehensive website has also been set up specifically for the Indian operation, providing visitors with details on pricing in their local currency in addition to details of the various tests available. It also explains what DNA testing is and what it can be used for. The site allows customers to order directly online and pay by credit card, although payment can also be made directly into local banks or by bank draft. |
